KENNESAW, Ga. -- Daymond John, founder and CEO of lifestyle brand FUBU, will speak at Kennesaw State University's Michael J. Coles College of Business.

John's talk, titled "The Brand Within: How We Brand Ourselves, from Birth to the Boardroom," will begin at 7 p.m. on Wednesday, Mar. 28.

In addition to being an international expert in branding and marketing, John is the author of two books: Display of Power: How FUBU Changed a World of Fashion, Branding and Lifestyle and a book with the same title as his lecture. He also appears on the ABC program "Shark Tank," a reality show where investors consider offers from entrepreneurs seeking capital for their products.

Learn more about John's visit to KSU.